by Stacy Richter | Dec 15, 2018 | Marketing Strategy, Sales
When I say NOBODY cares what you think, I am saying that the market doesn’t care what you think. The market doesn’t care what YOU think is a great looking logo. It doesn’t care what YOU think is brilliantly written copy or an amazing website. The...
by Stacy Richter | Sep 15, 2018 | Profiles, Sales
Building Silicon Valley of the North is a Marathon. None of the great civilizations of the world were built in a day. Neither the Roman, Mayan, Aztec or British Empires were built in a day. They took centuries to build. You have probably heard the proverb ‘Rome wasn’t...
by Stacy Richter | Aug 22, 2018 | Profiles, Sales
Not all success stories come from Harvard, Stanford or some other well-to-do institution. They’re not always raised in the Hamptons or Beverly Hills. Some of the most inspiring stories about accomplishment and success started in the streets. Every entrepreneur...
by Stacy Richter | Jun 1, 2018 | Sales
So many businesses don’t know what their customers or clients are really buying, This is one of the top reasons at least 50% of marketing budgets are WASTED. It doesn’t seem to be isolated to one industry or region. Nor does it seem to matter how long the...