by Stacy Richter | Aug 25, 2021 | Marketing Strategy
I sat down to have a chat with Fong Chua on the Peak Potential Success Show. We unpacked what it means to be successful as an entrepreneur. Making the most out of marketingFirst steps of entrepreneurshipHow to measure success; now and going forwardThe exponential...
by Stacy Richter | Jan 15, 2019 | Marketing Strategy, Marketing Tools
Do They Know About You? ‘DO THEY KNOW ABOUT YOU’ is the first step of the local business marketing stack. In other words, do they even know you exist? This step is most often referred to as awareness. You know you are talking about this step when you...
by Stacy Richter | Dec 15, 2018 | Marketing Strategy, Sales
When I say NOBODY cares what you think, I am saying that the market doesn’t care what you think. The market doesn’t care what YOU think is a great looking logo. It doesn’t care what YOU think is brilliantly written copy or an amazing website. The...
by Stacy Richter | May 23, 2018 | Marketing Strategy, Uncategorized
Stacy is better known as the Marketing Mindbender. To kickstart his career, Stacy completed his Bachelor of Commerce degree at the University of Calgary with a double major in Marketing and Information Systems. This was quickly followed up by completing an Industrial...
by Stacy Richter | May 4, 2018 | Marketing Strategy
Marketing your business is a full contact sport. And I don’t mean in the cutsie, marketing brings in contacts to your list or propsects for you to call . I mean it in the way that you need to get out there and take a couple of swings. Maybe even get hit in the...
by Stacy Richter | Apr 2, 2018 | Marketing Strategy
The part 2 of this 3-part series, I outlined the 2nd way to grow your business; Increase the number of times your client buys. Here’s your chance to catch up: Part 1: Grow Number of New Clients Part 2: Increase Average TImes a Client Buys As a reminder, there...
